Marketing Generalist

We are seeking a highly motivated and result-driven Marketing Generalist to join our dynamic team. As a  Marketing Generalist, you will play a crucial role in developing and implementing effective marketing strategies to promote our company's products or services. You will work closely with cross-functional teams to execute marketing campaigns, analyze market trends, and contribute to the overall growth and success of our organization. This is an excellent opportunity for an enthusiastic individual with a passion for marketing to make a significant impact in a fast-paced environment.

Responsibilities:

• Develop and implement marketing strategies to drive brand awareness, lead generation, and customer acquisition.

• Manage marketing campaigns across various channels, including digital, social media, email marketing, and traditional media.

• Assist in creating compelling content for marketing collateral, including website copy, blog posts, social media posts, and sales presentations.

• Monitor and analyze campaign performance metrics, such as website traffic, conversion rates, and engagement, and provide regular reports to management.

• Assist in organizing and attending industry events, trade shows, and conferences to represent the company and generate leads.

• Maintain and update the company's website, ensuring that content is accurate, relevant, and optimized for search engines.

• Collaborate with internal and external stakeholders, including sales, product management, and creative teams, to align marketing efforts with business objectives.

• Conduct market research and analysis to identify customer needs, market trends, and competitor activities to support the development of effective marketing campaigns and strategies.

• Stay updated on emerging marketing trends, tools, and best practices to ensure the organization remains at the forefront of industry advancements.

Qualifications:

• 2+ years of proven experience in a similar marketing role, preferably in a fast-paced environment.

• Solid understanding of marketing principles, concepts, and best practices (ideally in SaaS industry).

• Strong knowledge of digital marketing channels and techniques, including SEO, SEM, (Google) analytics, PPC, social media, content marketing, email marketing.

• Proficient in using marketing software and tools, such as  analytics platforms, CRM systems, and marketing automation platforms.

• Excellent written and verbal communication skills, with the ability to create engaging and persuasive content.

• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.

• Exceptional organizational and project management abilities, with the capability to handle multiple projects simultaneously and meet deadlines.

• Creative mindset with the ability to think outside the box and propose innovative marketing strategies.

• Self-motivated and results-oriented, with a strong drive to achieve targets and deliver high-quality work.

• Bachelor's degree in marketing, business administration, or a related field.

We develop products in the intersection between machine learning and IT security, a very interesting and evolving field.

We also provide security-related services to our customers, such as red-teaming and pentesting, phishing tests, and supplementing our customer's defence teams.

Our customers include telcos and banks who like to keep us on our toes and definitely keep the job interesting.

We’re a young and ambitious team with big dreams — starting with conquering the local Maltese market and then expanding globally. If you're excited by growth, impact, and being part of something from the ground up, you'll feel right at home here.

At our core, we value autonomy, transparency, and continuous growth. You’ll have the space to take ownership, the clarity to understand how your work contributes to the bigger picture, and the support to develop personally and professionally.

We offer a hybrid work model, combining the flexibility of remote work with the benefits of face-to-face collaboration at our office in Żejtun. Whether you thrive best in quiet focus or lively brainstorming sessions, you’ll find a rhythm that works for you.

Join us and help shape not only our company, but also your own career journey.

APPLY here